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Brother QL-710W

alaTest has collected and analyzed 94 reviews of Brother QL-710W. The average rating for this product is 4.1/5, compared to an average rating of 4.0/5 for other Printers for all reviews. People are impressed by the design and noise. The price and performance also get good feedback, whereas there are some less positive views about the connectivity and reliability.

usability, performance, price, noise, design

size, reliability, connectivity

We analyzed user and expert ratings, product age and more factors. Compared to other Printers the Brother QL-710W is awarded an overall alaScore™ of 86/100 = Very good quality.

Review analysis

(Based on 94 reviews)

Expert Reviews  

User Reviews  

Showing 77 review(s)

Expert Reviews User Reviews


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Showing 1 - 10 of 77 Show Reviews: in English | in other languages (17)

Consumer review (

Love it


Better results than expected, Great product. HORAY!

Feb, 2016

Consumer review (

Solid product!


Brother™ QL-710W is the wireless replacement for my QL-700. Both are great products and very durable. Wireless is easy to set up and has excellent signal. Application software is very reliable.

Feb, 2016

Consumer review (

Good Buy


The only thing I haven't liked is that the printer shoots the label out so far that it falls on the floor if the machine is sitting too close to the front of the counter. Easily remedied.

Feb, 2016

Consumer review (



This was a great answer to our problem. The printer is very reasonably priced, easy to load, set up, doesn't take up much space and while the auto turnoff bothers some people, it isn't an issue for me. I found a source for the labels and purchase in...

Jan, 2016

Consumer review (

Great Product


I love the ql-710w to make labels. The software is very easy to use. The only thing I don't like about it is that when I print shipping labels in Ebay the bar code is just a little too small to be scanned at the post office. The post office can still...

Jan, 2016

Consumer review (

Macine is great - Software sucks


It took forever to install this product. Why can't you just plug in play? the app software sucks. I want to be able to print in horizontal and vertical modes. the app software does not want to do this. The windows software is much better. But needs...

Jan, 2016

Consumer review (

Bought wrong model but works great


It works great but bought incorrect model. Does not do all I want it to do, but now is too late.

Dec, 2015

Consumer review (

Good Purchase


I found the printer works very well, and is fast. I found the Address Book to be very useful and easy to use. The wireless network works well after setup, but requires a USB cable to be plugged into a computer to setup, if the setup was on the printer...

Dec, 2015

Consumer review (

Worst purchase ever


Hasn't worked yet after 3 months. I had delayed too long to send back - I was still hoping to get it to work, and it still might. I might need a larger computer. I don't know. Still hoping though.

Dec, 2015

Consumer review (

Must have office tool


Upgraded my office label printer to the Brother QL-710W. Easy to install software. Easy to load labels and the wireless feature allows me to place printer on a counter top to save desk top space. Great one button cutter to slice the labels either one...

Dec, 2015

Product Specifications


Color of product:Black, White

Energy Management

Energy Star certified: No

Other Features

Dimensions (WxDxH):5.04 x 9.29 x 6.02

Paper Handling

Autocutter: Yes
Maximum label length:39.4
Maximum label width:2.44


Built-in barcodes:CODABAR (NW-7), Code 128 (A/B/C), Code 39, EAN128, EAN13, EAN8, Interleaved 2/5, ITF-14, MaxiCode, PDF417, POSTNET, QR Code, UPC-A, UPC-E
Image formats supported:BMP, GIF, JPG, PNG, TIF
Number of box types:6
Number of styles:10
Tape type:DK
Underline: Yes

Ports & interfaces

Connectivity Technology:Wireless
Ethernet LAN:N
Ethernet LAN connection: No
PC connected: Yes
Wi-Fi: Yes
Wireless technologies:Wireless


Energy Star certified:N


Maximum printing width:2.32
Maximum Resolution:300 x 300
Print speed:93
Print technology:Direct Thermal
Vertical printing: Yes

System Requirements

Mac compatibility: Yes

Weight & Dimensions