Apparently, Philips' new Aurea TVs are all about seduction. By light. In the words of Philips UK's CTV Market manager, they 'create an experience that is cinematically immersive and allows the viewer to escape from daily life'.

Picture quality, Good connectivity, Lengthy feature count, Bold concept

Problems with 2.35:1, Minor niggles with fast-moving objects, Bold concept

Measure for measure it is no better than its rivals, especially given the high price, but full marks to Philips for providing an increasingly uniform market with a fresh alternative

The smallest Full HD TV in this group test, don't think that Toshiba's 40XF355D is the runt of the litter: it's a work of art in more ways than one. The £1,700 40XF355D boasts the world's slimmest bezel, which makes this 40in LCD TV look like an art ...

Looks great, Good connections, All-round picture quality, Above-average sound

Price on the high side

It's pricey for the screen size, but you're paying for one of Toshiba's best LCDs yet

Not one to stand on the sidelines too long, Samsung joins the 100Hz party with its first Full HD LCD TV to use such processing, the LE46F86BD. As ideas go, 100Hz is up there with the wheel, crisps and the iPod, as a bloody good one.

Gorgeous looks, Lively sound, Good voice band, Sweet top end, Spectacular picture quality, Plenty of features, Attractive design, Fair price, Great set of features, Very high image quality, Good value for money, Lovely design, Excellent connectivity, ...

Impractical plinth spikes, Sensitive to placement, Quite big, Doesn't have a 12V trigger output, Controls take a bit of getting used to, Black levels could be a tad better, Not enough bass, Problems with 2.35:1, Minor niggles with fast-moving objects, ...

Stunning high definition images mark a new high for Full HD LCD technology

What's in a letter? The lower case letter at the end of this CI-friendly 50in plasma screen may look insignificant, but it packs one hell of a punch. It signifies that this Fujitsu TV has been tweaked for greatness - a quality that the P50XHA58EBb has ...

Highly impressive pictures across the board

Quite light on features, Slightly reflective screen

A startling improvement on what was already an impressive screen

LG's largest Full HD LCD TV to date, the 47in 47LY95, is as big on design flourishes as it is on pixel count, but there are some picture issues that are impossible to ignore, even at £1,700.

Attractive design, Good standard def pictures

Poor black levels

Hi-def colours impress, but black levels have this Full HD TV floundering