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Sony KDL-40HX701

Sony KDL-40HX701
alaAverage 4.9

7 reviews

Jul, 2015

  • No negative mentions yet

alaTest has collected and analyzed 7 reviews of Sony KDL-40HX701. The average rating for this product is 4.9/5, compared to an average rating of 4.2/5 for other TVs for all reviews. People really like the sound and usability. The price and image quality are also appreciated, but reviews are divided on the color.

image quality, price, usability, sound

On average, users rate this product 97/100.

See all Sony TVs

Review analysis

(Based on 7 reviews)

User Reviews  

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Consumer review by: ( review summary for Sony KDL-40HX701


alaTest has collected and analyzed 5 user reviews of Sony KDL-40HX701 from The average user rating for this product is 4.8/5, compared to an average user rating of 4.1/5 for other TVs on Reviewers really like the sound and color. The usability and price are also appreciated.

image quality, price, usability, color, sound

100% of the reviews on give this product a positive rating.

This summary is based on the products: Sony KDL-55HX701 55" Bravia LCD HDTV 240Hz 1080pSony KDL-40HX701 BRAVIA 40" LCD HDTV 1080p - 240Hz

Jul, 2015

Consumer review by: ss1981 (

Excellent TV for a good price!


All in all I'm very happy with this purchase, the unit retails in Canada for $2099, I got it on sale for $1499 and I couldn't be happier. Compared to similarly priced TV's nothing beat the sale price of this unit.

1)Very bright and vivid colors ; 2)Not alot of pixelation when there's alot of movement, the Bravia 3 engine is great ; 3)Looks great even sitting about 8' away from the TV for normal viewing

1)When there is alot of one color on the screen I can notice a slit haze beneath the picture, not sure if it's my HDMI cable or the TV though

Dec, 2010

Consumer review by: Anachronistic (

Display equals LED's 2-3 times the price.


This unit has a display that rivals the best $5,000 LED TV's out there including Sony's own XBR LED. It has 240Hz motionflow, and ambient sensor lighting. On screen controls are easy to use. It has ethernet internet connectivity, wireless too if you...

Best display out there, loaded with high end features

Hard to find one in stock anywhere

Sep, 2010

Product Specifications

Packed with innovative features, the BRAVIA HX701 Series incorporates HD performance into a slim and stylish design. Features Motionflow 240Hz for incredible motion performance so you enjoy crisp, fluid motion during fast-action scenes, plus Ambient Sensor technology that automatically adjusts brightness based on a room's lighting. From the moment you turn on the HX701, you'll notice a sharper, more vibrant picture. With BRAVIA Engine 3 fully digital video processor, this TV produces breathtaking picture quality with reduced visual noise, enhanced color and overall image detail even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players. Get a natural looking picture whether you are watching movies late at night or playing video games during the day with an Ambient Sensor that automatically adjusts the picture color based on a room's lighting. Your fast-paced movies, sports and games have never looked clearer thanks to Motionflow 240Hz refresh rate. The most advanced motion processing technology to date delivers an unbelievably smooth, crisp and fluid picture.

Audio System

Sound Output Mode:Stereo
Speakers Included:2 speakers
Surround Mode: Yes

Dimensions & Weight



Type: None


Country Kits:North America
Product Line:Sony



Service & Support

Type:1 year warranty


Diagonal Size:40in/46in/55in
Diagonal Size (cm):102cm/117cm/139cm
Digital Television Certification:HDTV
Display Format:1080p (FullHD)
Enhanced Refresh Rate:240 Hz
HDCP Compatible: Yes
HDMI Ports Qty:4
HDTV Ready: Yes
Image Aspect Ratio:16:9
Parental Channel Lock: Yes
PC Interface:VGA (HD-15)
Progressive Scan:Progressive scanning (line doubling)
Resolution:1920 x 1080
Series:BRAVIA HX701 Series
Technology:TFT active matrix
Video Interface:Component / Composite / HDMI
Viewing Angle:178 degrees

TV Tuner

Digital TV Tuner:ATSC / QAM
HDTV Tuner: Yes
Multi-channel Preview:Picture-in-picture (PIP)
Secondary Audio Program (SAP): Yes
TV Tuner Presence: Yes