Hoya Corporation Pentax Imaging Systems Division is pleased to announce the launch of two high-performance interchangeable lenses for the acclaimed smc Pentax-DA* (DA Star) series. These lenses are designed exclusively for use with Pentax digital SLR came...

Sigma is pleased to announce the launch of the 4.5mm F2.8 EX DC Circular Fisheye HSM the first Circular Fisheye lens exclusively for use with APS-C size digital SLR cameras and 10mm F2.8 EX DC Fisheye HSM diagonal fisheye lens exclusively for use with APS...

The Sigma Corporation is pleased to announce the new Sigma 24-70mm F2.8 EX DG HSM lens. This large aperture standard zoom lens covers focal lengths from 24mm and is housed in compact construction. The latest optical design provides an overall length of 94...

This large aperture lens becomes a medium telephoto lens offering 100mm equivalent angle of view on Four Thirds cameras. The optimum optical design and molded glass aspherical lens elements provide excellent correction of coma aberration. It ensures super...

Nikon Europe announces a new wide aperture fixed-focal length Nikkor lens, the 50-mm AF-S Nikkor 50mm f/1.4G. This lens has a fast maximum aperture of f/1.4 respectively for a bright viewfinder experience, beautiful background blur with shallow depth of f...

Canon strengthens its line-up of EF-series lenses with the introduction of a new fast aperture prime lens: the EF 24mm f1.4L II USM. Replacing the EF 24mm f/1.4L USM, the EF 24mm f1.4L II USM has been completely redesigned to provide an exacting partner l...

Nikon is pleased to announce the introduction of the AF-S DX Nikkor 18-105mm F/3.5-5.6G ED VR. The new Nikkor lens, with a focal length between 18 and 105 mm, is a high performance and cost efficient lens with a focal length equivalent to 27 to 157.5 mm i...

Canon strengthens its EF-S series of lenses with the launch of a versatile new model: the EF-S 18-200mm f/3.5-5.6 IS. With an equivalent focal length of 29-320mm, the lens offers an 11x zoom range - making it a powerful, lightweight alternative to carryin...

At the Photokina Zeiss announced four new Zeiss ZF lenses for the Nikon F Mount. Showcased behind glass, and we almost missed them, two new wide-angle lenses with Nikon F Mount. The new Distagon T* 2/35 ZF and the Distagon T* 2,8/25 cover full 35mm frame...

The Sigma Corporation is please to announce the new 18-200mm F3.5-6.3 DC OS lens. This high zoom ratio lens is exclusively designed for digital SLR cameras and is capable of covering a wide range of focal lengths from wide angle to telephoto. It is equipp...