Excellence Creme 9.1 Light Ash Blonde Hair Dye

I tried this last night. My hair was a blonde/ginger colour, not too orange though. I put this on hoping it would eliminate the orange tones and brighten up my blonde. It didn't do anything!! Not a single strand of hair changed colour. It looks exactly...

I used this dye, believing that it would just even out my hair tone a bit, given that its 'light' ash...no. Although i DO like the colour, its not what i wanted, not what i expected and i will get over it because, its just hair, initially left me so...

It dyed the top of my hair a lovely colour but unfortunately it had left the bottom of my hair dark and it doesn't match now so I look ridiculous, I need to try get a lighter dye for the bottom of my hair now so it looks equal

I decided to go blonde but was very wary of the brassy and orange tones that often occur when trying to do so. I have dark brown hair naturally so I had to bleach my hair a couple times to get it to the stage of being able to dye it. I got to a fairly...

This colour is so difficult to find, don't know why it's excellent not to dark and not to light. My favourite, please Superdrug keep this in stock

Very happy how it covered reddish tones. From auburn went to honey blonde. Dye has lots of blues and greys in it, will be too strong for someone with bleached hair. Left hair silky and didn't wash out after 2 weeks so far. Comfortable comb-applicator.

this is a super product as good as Salon results...not easy to find in the UK

The product is great if you have brown hair or reddish one, final result will be iced latte color as on the other product cover model , but you have bleached or too blonde highlighted layers then the product makes it grey. So overall I used product...

I loved, loved this product! My hair is natural light brown with warm hues (as Mediterranean hair are). Usually I can die my hair a medium blonde with 20% Vol developer, however I was tired of salon prizes and decided to DIY it. Iced Latte Casting...

Extremely disappointed. Stripped back my hair to be light enough to dye with blonde dye and it turned out dark grey blonde. Not at all as it is on the box. Fuming. Waste of money