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Sony KDL-40EX723

Sony KDL-40EX723

197 reviews

Jan, 2025

Positive
image quality (131)
usability (96)
price (46)
sound (45)
glare (22)

Negative
reliability (6)
size (5)

General overview
Price comparison

alaTest has collected and analyzed 197 reviews of Sony KDL-40EX723. The average rating for this product is 4.2/5, compared to an average rating of 4.3/5 for other products in the same category for all reviews. Opinions about the glare and sound are generally positive. The price and usability are also mentioned favorably, whereas many are critical about the size and reliability.

image quality, usability, price, sound, glare

reliability, size

We analyzed user and expert ratings, product age and more factors. Compared to other products in the same category the Sony KDL-40EX723 is awarded an overall alaScore™ of 85/100 = Very good quality.

See all Sony TVs

Review analysis

(Based on 197 reviews)

Expert Reviews

User Reviews

Review Ratings

(58% of reviews)
Show all 5 star reviews (23% of reviews)
Show all 4 star reviews (9% of reviews)
Show all 3 star reviews (5% of reviews)
Show all 2 star reviews (5% of reviews)
Show all 1 star reviews

Features

image quality
Show positive (89%)Show negative (11%)(Show all)

usability
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price
Show positive (62%)Show negative (38%)(Show all)

sound
Show positive (76%)Show negative (24%)(Show all)

glare
Show positive (96%)Show negative (4%)(Show all)

More features

Showing 196 review(s)

Expert Reviews User Reviews

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Showing 1 - 196 of 196 Show Reviews: in English | in other languages (1)

Consumer review (amazon.co.uk)

Amazon.co.uk review summary for Sony KDL-40EX723

alaTest has collected and analyzed 190 user reviews of Sony KDL-40EX723 from Amazon.co.uk. The average user rating for this product is 4.2/5, compared to an average user rating of 4.3/5 for other products in the same category on Amazon.co.uk. People are impressed by the glare and sound. The price and usability are also appreciated, whereas some have doubts about the size and reliability.

image quality, usability, price, sound, glare

reliability, size

89% of the reviews on Amazon.co.uk give this product a positive rating.

Jan, 2025

Expert review by : Trusted Reviews (trustedreviews.com)

Sony KDL-40EX723

This is a nice-looking TV distinguished from its rivals by some excellent online features and good 2D picture quality. But its wheels come off spectacularly with 3D.

Good 2D pictures, Excellent online video services, Good connectivity

Terrible 3D pictures, Convoluted onscreen menus, Slight lack of brightness

Jul, 2011

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Expert review by : What Hi-Fi? (whathifi.com)

Sony KDL-40EX723 review

The KDL-40EX723 includes Sony's Motionflow picture processing that's great with fast motion

3D images have their moments ; good 2D performance ; fantastic motion handling

Uneven backlight ; tilt your head and you lose the 3D ; slow to navigate web content

A good TV let down by performance niggles – but it’s still worth auditioning

Jun, 2011

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Expert review by : Crowdedbrain (crowdedbrain.co.uk)

Sony BRAVIA KDL40EX723 3D Ready TV Review

At the end of the day if you are still looking for a quality Full HD TV with Internet Services, built in Freeview HD and PVR function then you will have a great set!

Aug, 2011

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Consumer review (argos.co.uk)