Sony Z9D / ZD9 (2016) Series

Very bright. Accurate colors. Google Assistant voice support.

Expensive for an LED. Light bloom issues. High input lag.

The Sony Z9D series looks very good, with one of the brightest pictures and strongest contrasts we've seen. But considering its price and flagship status, issues like light bloom and a poor input lag rate are difficult to get past when compared with...

Extraordinary local dimming performance ; 600+ local dimming zones ; Amazing peak brightness ; Best non-4K content upscaling we’ve ever seen ; Excellent color and motion handling performance ; Fantastic delivery of HDR

Not quite as good as OLED on the whole ; Speakers are strictly mid-grade ; Could deliver deeper blacks ; Too expensive

The XBR-Z9D 4K TVs are probably the best 4K LCD types we’ve yet seen or reviewed and some of their specs are simply mind blowing when they deliver video on this TV’s screen. For these reasons, we absolutely love the Z9D. That said, we’d love to see...

If I may quote Neil Diamond (or The Monkees), I'm a believer. Sony's XBR-65Z9D is simply a fantastic Ultra HD TV that excels in every performance category. Now that I've seen it in action myself, I understand why Sony intends to keep it at the top of...

Stunning HDR picture quality ; Brilliant SDR picture quality ; Ground-breaking backlight ; Excellent presets

Android TV feels sluggish ; Pretty average audio ; It’s expensive ; Limited effective viewing angle

Although its $5,500 price will likely put the 65Z9D frustratingly beyond the reach of most AV fans, its combination of ground-breaking contrast, color and brightness turns adds up to the most cutting-edge picture quality we’ve ever seen. At $5,500...